B4BC CELEBRATES 20TH ANNIVERSARY SNOWBOARD + MUSIC FESTIVAL
Boarding for Breast Cancer, the original youth focused breast cancer education foundation, successfully celebrated two decades of prevention and support programs for young people, Saturday, April 2nd at Sierra-at-Tahoe resort. Hosted by iconic action sports commentator Sal Masekela, the 20th Anniversary B4BC Snowboard + Music Festival couldn’t have been better, as the gathering of the tribes of pro riders, including feature appearances by Olympic Gold Medalist Jamie Anderson, a Big Air Expression Session, a Photo + Art Exhibition, yoga, as well as musical performances by EFG, Panic is Perfect and the Family Crest. More than $30,000 was raised from ticket sales, raffles, and vendor village fundraisers, and donated to the 501(c)3 non-profit.