For the second year in a row, Shaun White’s Air + Style brought snow to the city! We had an amazing weekend onsite at Expo Park in Los Angeles where over 40,000 snow enthusiasts and music lovers converged for a weekend of festivities. B4BC was smack in the middle of the action, spreading the word about early detection and prevention.
Women’s Skateboarding Alliance (WSA), the global management and consulting agency dedicated to authentically representing the industry voice of women’s skateboarding will be producing the inaugural Women’s Skateboard Street competition at X Games Oslo, February 24-26. This marks the first time in X Games history that winter and summer games athletes will compete at the same international event.
2016 marks 20 YEARS of outreach, support, and events across the nation and we think that calls for celebration! You only turn 20 once and to celebrate, we’re going back to our roots. We’re heading to Sierra at Tahoe in Lake Tahoe, CA to bring back the iconic Boarding for Breast Cancer Snowboard + Music…
We just wrapped our 9th annual winter Chasing Sunshine retreat for breast cancer survivors in Aspen, Colorado—a weekend full of positivity, wellness and healing. We are honored to have be able to fund scholarships for eight breast cancer survivors to attend this retreat, hosted by pro snowboarder and breast cancer survivor Megan Pischke, to connect these women with a nature-based wellness and sustainability experience that enhance their path of healing and long-term survivorship. Megan was diagnosed with breast cancer in the Fall of 2012, ironically after hosting a B4BC surf and wellness retreat for breast cancer survivors.
This week we’re bringing you an article from our friend Emily Hightower. Emily was our amazing nutritionist, chef, and yoga instructor at this month’s Chasing Sunshine retreat in Aspen, Colorado and brought in all kinds of health and wellness knowledge along with her delicious foods! Check out her holistic twist on a classic meal below.
B4BC was honored to be included in the 2015 SIMA Image Awards last night as one of SIMA’s Humanitarian Fund nonprofit partners in Anaheim, CA. The evening was full of surf industry icons, as well as everyone’s favorite brands—including longtime supporters and partners of B4BC like AMUSE SOCIETY, Volcom, SUN BUM and Mizu.
We were honored to be part of an inspiring night at The Women’s Image Networks (WIN) Awards, Wednesday evening, February 10, 2016 in Los Angeles, for B4BC’s nominated documentary Chasing Sunshine, co-directed and featuring our Wellness Ambassador, Megan Pischke. The documentary follows, Megan, who is a former pro snowboarder, through her breast cancer diagnosis, the rigors of treatment, and a very raw account that hasn’t been seen before.
Unfortunately, hormone imbalance and estrogen dominance can greatly increase our breast cancer risk. However, we’ve also got some good news: reducing the effects of many of these factors is well within our influence, who knew! What you eat regulates many aspects of body function, including the secretion of certain hormones & your diet can help you maintain a healthy body weight, ward of different diseases and sicknesses, keep our hormones balanced and our estrogen at healthy levels . In addition to reaping hormonal rewards through food, women can also drink their way to health with some easy, potent beverages that can have a big impact on the endocrine system. These recipes are simple, affordable, and — yes — totally tasty.
That’s a wrap on an amazing 4 days at X Games Aspen 2016! The crazy weather conditions didn’t stop anyone from coming out to watch the world’s best winter athletes compete all weekend long. Thousands of X Games goers came by the B4BC booth in the ESPN Corporate Citizenship tent to get autograph signings by Team B4BC riders Jamie Anderson, Elena Hight and Kaitlyn Farrington, take the B4BC Prevention Pledge, and learn how to Check One, Two. We’re all about teaching the youth the best ways to prevent breast cancer and this was an amazing place to do just that!
That’s a wrap on an amazing 4 days at X Games Aspen 2016! The crazy weather conditions didn’t stop anyone from coming out to watch the world’s best winter athletes compete all weekend long. Thousands of X Games goers came by the B4BC booth in the ESPN Corporate Citizenship tent to get autograph signings by Team B4BC riders Jamie Anderson, Elena Hight and Kaitlyn Farrington, take the B4BC Prevention Pledge, and learn how to Check One, Two. We’re all about teaching the youth the best ways to prevent breast cancer and this was an amazing place to do just that!