MAHFIA SESSIONS // Incredible panel happening at Underground Mammoth right now, the first ever MAHFIA Sessions powered by GroupY: an Exclusive Industry Panel “Tribute to Female Pioneers in Snowboarding”. Some of the most influential women in action sports are here, including B4BC’S
founders and 2x Olympian Shannon Dunn-Downing, Lisa Hudson, Kathleen Gasperini, industry marketing veterans Gaylene Nagel, Miki Keller, and snowboarding & skateboarding pioneer and 2x Olympian Cara-Beth Burnside! These women paved the way for women’s snowboarding at its inception by taking the reigns as marketing execs and as athletes at companies like Snowboarder Magazine, Burton, Airwalk, Sims and more! (at Underground Lounge)