B4BC Introduces Pro Team Riders
Top Women Action Sport Pros Unite for Be Healthy. Get Active. Ride! Campaign
Redondo Beach, Calif. (May 23, 2012) – B4BC (Boarding for Breast Cancer) is thrilled to announce their elite roster of pro team riders. In addition to capturing news headlines for achievements in competition and film, these women have demonstrated a commitment to B4BC’s mission of promoting a healthy, active lifestyle as the best means for breast cancer prevention.
Members of B4BC’s Pro Athlete Roster include:
Surf – Courtney Conlogue, Liz Clark, Sage Erickson and Malia Manuel
Skate – Mimi Knoop and Allysha Bergado
Snow – Elena Hight, Kimmy Fasani and Hana Beaman
Wake – Tarah Mikacich
“We are so honored to have such wonderful athletes and role models representing B4BC,” said Erika Seward, executive director, B4BC. “These beautiful ladies embody the B4BC spirit of being your own advocate, following your passions, and living in a healthy, responsible way. Together, we look forward to collaborating on current and future projects that inspire and support young women, girls and those personally affected by breast cancer.”
Many of B4BC’s team riders gathered together last week at Leo Carrillo State Park in Malibu, Calif. to celebrate their involvement and participate in B4BC’s Be Healthy. Get Active. Ride! campaign shoot. The campaign, which features Conlogue, Erickson, Knoop, Bergado, Hight and Beaman, will launch this Fall as part of B4BC’s Breast Cancer Prevention Month efforts. Havoc TV was on-site to capture the day and offers an exclusive look here.
The B4BC Outreach Experience hits the road this summer to educate young people about breast health and prevention with B4BC team riders scheduled to appear. Dates will include the X Games Los Angeles 2012 (June 28-July 1), Warped Tour (June – August), the US Open of Surfing in Huntington Beach (July 28-Aug. 5) and more.
For more information about B4BC’s programs and events, follow us on Twitter, become a fan on Facebook or go to www.b4bc.org.
B4BC (Boarding for Breast Cancer) is a 501(c)3 non-profit foundation dedicated to providing education, prevention and support programs for young people and the action sports community at large. Through grassroots events, year-round educational outreach and the Survivorship Fund, B4BC is able to further its mission of promoting early detection + a healthy, active lifestyle as the best means of breast cancer prevention. To learn more, visit www.B4BC.org.
Crystal Yang, B4BC PR, firstname.lastname@example.org, 310-940-2228